Boracay named World's 2nd Most Instagrammable Place for 2022

Boracay Island has once again proven to be one of the greatest places to visit, as it ranked second in Big 7 Travel’s survey of the Most Instagrammable Places for 2022.

Boracay Island, Philippines | Photo from Unsplash

The World’s Most Instagrammable Places 2022 has been officially issued by Big 7 Travel, a global travel website. Their annual listing, now in its fourth year, examines which cities have the most appeal.

Sydney topped the list of the world’s most Instagrammable destinations in 2019 and 2020, while Japan topped the list in 2021.

Meanwhile, the Philippines has demonstrated that it is a destination worth visiting by continuously appearing on the list since 2019, when it was ranked 43rd, and then 36th in 2020. It was in 2021 that the Philippines jumped to 2nd place behind Tokyo, Japan. Boracay Island is the only destination in the Philippines that consistently made it to the list.

The winners were chosen by Big 7 Travel using a complex scoring system that looked at the number of hashtags per destination, sample survey results from Big 7 Media’s 1.5 million audiences, and input from their worldwide editorial team.

Here are the Top 10 Most Instagrammable Destinations for 2022:

10th. Ha Long Bay, Vietnam

Best known for its thousands of peaked islands covered in acres of lush rainforest, Ha Long Bay is pure Neverand. It’s practically impossible to have missed it on Instagram too. Cát Bà National Park is the main island of the region and is home to 32 species of mammal, including the world’s most endangered primate – the golden-headed langurs.

9th. Lisbon, Portugal

Sunshine yellow trams, blistered pastel de Natas and tons of post-card perfect cobblestoned streets are just a few natural draws for photography lovers in Lisbon. Whether you visit for the historic charm, the delicious food or buzzing atmosphere, you’ll be met with picture-perfect views every step of the way.

8th. Chicago, Illinois

From the mind-bending “Bean” in Millennium Park to the ultra retro Chicago Theatre, there are more than a few reasons Chi-Town is one of the most Instagrammable places in the world. In addition to some seriously photo-friendly landmarks, there are also loads of restaurants – cough, cough, Hampton Social, built for the gram.

7th. Amalfi Coast, Italy

In a region like the Amalfi Coast, good ‘grams come with the territory. Think colourful houses cascading down cliffs and sprawling lemon groves set against the shimmering Tyrrhenian Sea. Head to the hillside town of Positano to snap seaside views and pretty pebble beaches, the Blue Grotto for *that light* or Capri to mingle with the rich and famous.

6th. Banff, Canada

Oh Banff, where do we begin? The most popular base town for exploring the Canadian Rockies, Banff was practically made for Instagram. From the scenic peaks of Mount Rundle to bright turquoise pools to bubbling hot springs, it’s a photographers dream.

5th. New York City, New York

The City of Dreams, Big Apple, Gotham, the City That Never Sleeps – no matter what you call it, NYC is an experience in and of itself. Be sure to capture the timeless charm of Brooklyn, the romantic rowboats of Central Park and then head to the tippy top of the Empire State Building. NYC will undoubtedly leave you speechless at every turn. The most popular spot for pro-Instagrammers is, of course, the iconic Brooklyn Bridge.

4th. Tokyo, Japan

Ancient shrines, other-worldly art exhibits, and vibrant neon-lit billboards galore are just a few things that make Tokyo a hit on the gram. The bustling Japanese capital is also famous for its buzzing shopping markets perfect for capturing the essence of life in Tokyo. Take a look at Instagram and your mind will be blown.

3rd. Oahu, Hawaii

The best of East meets West in Oahu, Hawaii’s third-largest island. Between its soaring mountain peaks, palm-fringed beaches and colourful capital, you’ll have no trouble getting your winning shot. Throw in a wide variety of eclectic restaurants, epic festivals, and eye-popping luxury hotels and you’ll get more than a few too!

2nd. Boracay, Philippines

Teeny tiny Boracay is fast becoming the Philippines’ top tourist draw – and in a country spanning 7,500 islands, that’s saying a lot. From dreamy sunsets on sandy beaches to fire dances to bustling bars, the gram opportunities here are endless.

1st. Singapore

This tiny city-state off southern Malaysia is full of photo-ops. From the iconic Supertree Grove at Gardens by the Bay to the vibrant kaleidoscope of street art through Haji Lane. In addition to permanent gems, since Singapore is one of Asia’s art hubs, there’s almost always a unique exhibit going on perfect for those ‘wow’ pics. Be sure to stroll the streets of Koon Seng Road known for their colourful houses and don’t forget to procure the Tan Teng Niah’s house for a truly breathtaking photo.